"Innovation's back, but does that change anything?" - Observer 26th Nov. 06
etribes was once again listed in The Observer as one of the companies leading the Web 2.0 Internet revival:
"The media, for instance. Take the rise of the bloggers. This is no simple accident of technology, but the price newspapers are paying for having treated readers as passive consumers without bothering to find out more about them as news users. In the same way, artificial TV reality shows are being challenged by the mushrooming growth of permanent reality spaces like YouTube, MySpace, Etribes and others, and 3D virtual-reality sites such as Second Life".
- Posted by media on 27/11/2006.
- media's site

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