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Question, is there a gray market for myspace.com ?

Last night at mashup London, the audience heard from an expert panel.  The content was of a high standard and so was the debate. [link to mashup] However, there was a specific focus (maybe due to the presenters) that personal publishing is for the 14 to 24 market, this could be that this group is vein, has too much time, views it as substitution to TV or a host of other irrational and non-logical reasons.

 

Is there a gray market for the same technologies?  The over 60’s are cash and time rich.  They have many more life issues to share and chat about, and often in need of good informed independent opinions.  Maybe for medical care, which medicine should not be mixed, dealing with midlife crisis siblings, wills, death, homes, care, pensions, holidays, travel and eating out.

 

Does anyone think that this is an interesting market, is there a market for personal publishing and how would you enable this rather technically illiterate market to become bloggers?

lukebj says:
Thu, 2006-05-04 12:04

There is definitely a market for older people wanting to blog and share photos and other content online. With etribes Life our primary audience is 25-45 year olds, but we believe around 10% of our users are over 60 (though we don't ask for people's age on sign up). Interestingly - alot of the professional blogs we host are for people over 60. As people work longer, we expect to see more 60+ professionals in our userbase too. In the UK, Age Concern have been running an online community for the over 50's for the best part of a decade and (last time I looked) it had 7,500 regular members.

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